Can AI fully replace human designers? Matching effects between declared creator types and advertising appeals on tourists’ visit intentions
Authors:Mengmeng Song; Hongyu Chen; Yuchen Wang; Yucong Duan
Published date:2024-6-
DOI:10.1016/j.jdmm.2024.100892
PDF link:https://www.sciencedirect.com/sc ... 212571X24000404/pdf
Article link:http://dx.doi.org/10.1016/j.jdmm.2024.100892
Article Source:Elsevier BV。
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