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[Elsevier] Telling an authentic story by aligning with your product type and price

galosamaniego12 Post time 3 day(s) ago | Show all posts |Read mode
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journal：Journal of Business Research

Authors：Chin-Ching Yin; Yun-Chia Tang; Hung-Chang Chiu; Yi-Ching Hsieh; Yi-Ting Lai

Published date：2023-6-

DOI：10.1016/j.jbusres.2023.113799

PDF link：https://www.sciencedirect.com/sc ... 148296323001571/pdf

Article link：http://dx.doi.org/10.1016/j.jbusres.2023.113799

Article Source：Elsevier BV。


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