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[Emerald] Measuring a multidimensional green brand equity: a tool for entrepreneurship development

makniazi Post time 2024-6-20 20:32:05 | Show all posts |Read mode
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journal：British Food Journal

Authors：Pedro Cuesta-Valino; Pablo Gutiérrez-Rodríguez; María-Pilar Sierra-Fernández; María-Belén Aguirre García

Published date：2021-10-21

DOI：10.1108/bfj-07-2020-0639

PDF link：https://www.emerald.com/insight/ ... -2020-0639/full/xml

Article link：http://dx.doi.org/10.1108/bfj-07-2020-0639

Article Source：Emerald。


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