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[Wiley] Antecedents and consequences of brand attachment: A literature review and research agenda

truongphuong Post time 2024-6-18 14:36:17 | Show all posts |Read mode
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journal：International Journal of Consumer Studies

Authors：Jane Hemsley‐Brown

Published date：2023-3-

DOI：10.1111/ijcs.12853

PDF link：https://onlinelibrary.wiley.com/doi/pdfdirect/10.1111/ijcs.12853

Article link：http://dx.doi.org/10.1111/ijcs.12853

Article Source：Wiley。


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