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[Elsevier] Attractive females versus trustworthy males: Explore gender effects in social media influencer marketing in Saudi restaurants

Textmaster Post time 2024-6-17 20:17:04 | Show all posts |Read mode
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journal：International Journal of Hospitality Management

Authors：Xi Y. Leung; Jie Sun; Abdulmohsen Asswailem

Published date：2022-5-

DOI：10.1016/j.ijhm.2022.103207

PDF link：https://www.sciencedirect.com/sc ... 27843192200069X/pdf

Article link：http://dx.doi.org/10.1016/j.ijhm.2022.103207

Article Source：Elsevier BV。


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