[IGI] An Experimental Investigation of Customer Engagement in Indian Retail Banking

cjksjcxggsg Post time 2024-3-14 11:17:50 | Show all posts |Read mode
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journal:Advances in Marketing, Customer Relationship Management, and E-Services

Authors:Ajit Bansal; Sanjeev Kumar; Amar Johri; Sushil Kalra; Sumit Agarwal; Ajay Kumar Sharma

Published date:2022-6-24

DOI:10.4018/978-1-6684-4496-2.ch013

PDF link:https://www.igi-global.com/viewtitle.aspx?TitleId=306105

Article link:http://dx.doi.org/10.4018/978-1-6684-4496-2.ch013

Article Source:IGI Global


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Nixxiflo Post time 2024-3-14 11:17:51 | Show all posts

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