[Emerald] Effect of colours on sponsor recall

Pazazen Post time 2022-6-12 22:42:25 | Show all posts |Read mode
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journal:Asia Pacific Journal of Marketing and Logistics

Authors:Brendon Toh; Ho Keat Leng; Yi Xian Philip Phua

Published date:--

DOI:10.1108/apjml-12-2021-0905

Article link:http://dx.doi.org/10.1108/apjml-12-2021-0905

Article Source:Emerald


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badmast Post time 2022-6-12 22:42:26 | Show all posts

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